Tuesday, February 06, 2007
Props to Steve Jobs for finally calling a spade a spade and dismissing DRM as an ineffective solution to rights management. I'm all for protection of author/artist rights but DRM just isn't getting the job done. DRM is simply the major record/movie houses trying to solve the problem with technology. We see this all the time in business. It's easy to treat everything like a nail if all you have is a hammer. Get creative. Come up with a solution that works-hint: it's not technology.